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UCStrategies offered UC vendors the opportunity to present their migration options for Nortel customers and channel partners now that Avaya has delivered its roadmap for Nortel products.
In this presentation, Drew Beckmann, Director of Business Development, NEC, presents NEC's options for Nortel customers.
For additional information, video demonstrations, and case studies, visit www.necunified.com.
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Welcome to a discussion on Nortel migration strategies, featuring NEC’s Univerge Sphericall. My name is Drew Beckman, and as we move to the first slide, I’ll define the Sphericall solution as an IP-based communications package delivered in a single, easy-to-deploy software application. That’s right, a single software application that provides the IP-PBX, voice mail, auto attendant, unified messaging, unified communications, call recording, audio conferencing, a business continuity solution, all wrapped up into a single management interface to make this easy to deploy and maintain over time. It’s highly scalable going from a handful of users to tens of thousands of users. It’s easily distributed. No environment today is a single site and we understand that. We can address that very well. It’s also network agnostic so the network infrastructure you have today is probably adequate for a robust voice over IP solution set. We’ve got the specifications we look for, but we don’t dictate vendor or brand so we make it very easy to move forward with what you already have. It’s also standards based. There’s nothing proprietary that we do to our implementation of standards, which means it’s very easy for people to add off-the-shelf components to customize their solution to the right price and performance for their specific scenarios.
Finally, it’s engineered for a service-oriented architecture. We’ve got a freely available developers kit based around web services, for application integration and computer enabled business processes should an organization be interested.
The five hallmarks of our solution, as evidenced in this Sphericall value slide, start with easy-to-quote, install, manage and support. As a single application running on your network, it doesn’t make any dictates on the network per se, and it also provides a single point of interface for the easy management and installation of this solution overall. It also redefines the basic communication solution by providing the PBX, voice mail, unified communications tools right up front. It’s not about changing the spigot on the phone, swapping TDM for IP, it’s about going to the good stuff which is the applications, and NEC realizes that and set the benchmark much higher for what the foundation communications package should look like.
It also comes with that complete set of management tools, active directory in LDAP support to make these things very easy and well coordinated with the systems on your network. We have engineered for mission critical environments and to validate that, we’ve taken it in some of the most demanding networks on the world, like the U.S. Department of Defense. NEC brings us into a certification process through the Joint Interoperability Test Command to validate high availability and information assurance. Guaranteeing that our architecture is the appropriate one for the most demanding environments out there, it’s got complete business continuity, five nines reliability or better as well as the ability to add encryption and security around the data integrity for the kinds of transactions that we handle in this solution set. Validated by the U.S. Department of Defense, but just as valid for anyone with compliance or regulatory issues such as health care or finance industries, it’s the right situation for everyone.
We also get tangible productivity gains out of any implementation. Since we’ve put the good applications in there right up front with Unified Communications, it’s very easy to see where individual productivity and organizational productivity is going to stem from. With the single management interface, and one application running all these services, we streamline your operations, reduce those operating costs, we drive hardware out of the picture by doing more in software than in hardware and it’s inherently green because of it. Also designed for long-term business needs, I haven’t mentioned yet our software assurance program which is a very economical solution to keeping your system always current. No longer will you have something like your Nortel system built into a rigid hardware platform that becomes obsolete and needs to be overturned or fork-lifted at some time in the future. With software assurance, you’re always up-to-date.
A great example of that is this slide which features the people who use Sphericall today. We’ve got some very strong names on here like Serta International, Keller Williams Realty, Archer Daniels Midland, Walter Reed Medical Center, Redbull, City of Oceanside, California where the police, fire department and all government offices are on. The list goes on and on. Some of our larger systems today are in the mid 20,000 range with Memphis City Public Schools for instance, so here are customers that have been using these things for years and through our software assurance, they are as current today as they have been on the date they installed. So it’s very easy and when you jump into this solution, it will be with you for a long, long time.
It’s very easy to talk about what our core products are. This slide represents our core software licensing methodology. It boils down to three separate licenses. The Sphericall access license which is a station based or user based license which includes all of our features for the voice line, the PBX capabilities, voice mail, auto attendant, UM, UC, you name it, it’s all included. We have a trunk access license or TAL which we apply to voice channels that are trunk related and we have a call recording license which is a system wide recording service that can be either automated or on the fly, but allows for some real value add to any organization whether it’s capturing a retail transaction or recording a 911 call for liability purposes, these assets are very easy to do. The software management scheme of it is very simple as well.
We have a core set of gateways. The meeting hub is a 60-port conference bridge which can be dynamically allocated to any number of conferences--up to 60 participants on this gateway. A phone hub which brings in analog station connections and converts them to IP, so 24 ports of analog stations to IP in the gateway as well as a branch hub which is 6 ports of analog trunking by 12 ports of analog station connections and our digital trunk gateway, the CO hub, which will accept a PRI, T1, E1, CAS, it’ll do QSIG into say a legacy systems like a Nortel, so that we can bring a cap and grow strategy to a migration off of that system into the new Sphericall environment. If these gateways don’t meet the right size requirements, so I need something of lower density, a two or four port device for instance, or maybe something with multiple PRI’s into a single form factor, there’s third party appliances that are SIP based that NEC supplies, supports and will use to create the right solution for any customer that is out there today.
Terminal options for every situation: NEC has a fantastic line of terminals that are both wired and wireless, all standard SIC based in nature. We also support the full line of Polycom IP phones, bringing in HD voice to everything we do including the NEC phones as well as getting into video. So we have video desktop solutions, as well as the ability to federate with IP video boardroom solutions to extend the desktop video experience into the boardroom if necessary. We also have phones that are purpose built such as Teledex and Telematrix lines that support the hospitality industry. Accepting all standards based endpoints, makes it very easy for us to create an environment appropriate for any customer at any time.
Our UC suite includes an online smart directory, computer telephony integration desktops so an application that makes all this stuff pull together very easily. We can select user profiles for forwarding coverage, twinning or dual forking for those who want to go mobile. Full integration into Microsoft Outlook including calendar integration to update your present status, same thing with IBM Lotus notes. We’ve got the call recording control, a convenient interface for archiving and searching through call recordings as well as the ability to push information out to IP phones whether its presence or XML and RSS feeds, we’ve got you covered from a UC perspective right out of the box.
We also have a contact center solution. Our UCB contact center solution provides anything that scales up from the basics that we provide within Sphericall for UCD or basic ACD and scale it up into a full blown contact center solution complete with multimedia capability like email, queueing, web chat, and all the good stuff people are looking today to add right in. Again, it’s a software module we can add in if necessary.
So here’s how it fits together. I take a server, like a business communications servicer and install Sphericall on it. Throw a couple IP phones onto my Ethernet network and I use an appliance such as the branch hub to bring in analog trunks and analog station devices like phones and fax machines so that I can complete my experience. Very simple and straight-forward stuff. Most of these items are plug and play that will appear in the Sphericall manager asking for permission to participate and I’m off and running. If I had PC’s next to these end points, whether the analog device or the IP phone, I could run my Unified Communications desktop application against them as well to enhance the experience.
Now, when it gets more interesting, is when I have a multi-site environment. That single site now is facility two and it’s part of a much larger organizational set. My corporate office is down at facility one and I can put my primary manager there and then go ahead and distribute out resources and allocate them to other locations as well. In the old days, I’d have a PBX at the main site and maybe key systems at the smaller ones and then have to figure how to tie them together and evolve my dialing plan. We make it easy. Sphericall is one system that covers everybody. It’s a big cloud that overlays all your locations and makes it very simple to do. When we go ahead and do a distributed architecture, we can put out multiple instances of our server software. There’s no license for the server software so you can replicate that as many times as you want to build out your business continuity solution. With that you get things like automatic route selection, least cost routing, call and mission control built right into a software engine as opposed to doing a router based solution and of course we take care of all the details like enhanced 911 as a basic feature of our product set.
In remotes, I could put a virtual instance or a dedicated server instance of Sphericall manager out there for complete business continuity but if that’s not the right economic solution for that location, I can do a SIP survivable gateway which allows me to have the ability to do inbound-outbound calls and basic PBX features should I lose my wide area network connection. So again, the price and performance for any location can be tailored to meet the organization’s needs.
And then finally what you’ll see here is an easy migration path for dedicated Legacy customers. So here I can do a QSIG tieline or SIP tieline into a Legacy PBX, create a seamless dialing plan and to start to move people over into the new Sphericall environment. NEC makes this very flexible. Our licensing scheme is portable; I can move these around to different locations. A trunk license that I might use for QSIG into a Legacy Nortel system, I can then reapply later for a SIP trunk line or a PRI trunk line if necessary. So again, I can start to really enhance the legacy environment and make a very friendly migration path out of the whole experience.
So in summary, NEC’s innovative IP communication solution is something that every organization can consider. It’s the future. It’s software, it’s a cloud-based architecture that makes a very robust environment out of communications services that level set things in such an easy way and provide all the UC tools up front that any organization shouldn’t look at migration as a chore but look at it as an opportunity to improve their business, get a very strong return on their investment and move into a solution that is engineered for the future as a mission critical solution.
I invite you to join us at our website www.necunified.com to look at video demonstrations, case studies and more. There’s a lot that’s out there. All of our customers and case studies clearly define their economic benefit and just keep in mind; every one of them had to migrate from something else in the past so those stories on how we address your situation are easily available. Thank you for your time.
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Communications Integrated to Optimize Business Processes.
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