Messaging Apps - Team Collaboration Comparison and Review

Messaging Apps - Team Collaboration Comparison and Review

By David Stein July 20, 2016 Leave a Comment
Dave Stein PNG
Messaging Apps - Team Collaboration Comparison and Review by David Stein

Messaging-based applications have dominated recent mindshare for communications technology with the market realizing there is a viable alternative to the voice-centric offerings for Enterprise communications. I recently presented my research at Enterprise Connect which focused on illustrating what some of the leading applications have in common, how each of them compare to one another and what they offer the Enterprise. This article summarizes what features and functions are most common, and what key ingredients might be missing from some or all of the contenders, focusing on a set of specifications for a 50-user team collaboration software suite. 


I searched for vendors of leading messaging based software including traditional UC vendors and Cloud born messaging vendors. It was difficult to get all desired vendors to participate as Slack declined our offer and some recent mergers/acquisitions impacted the potential participants. Products included in the study were:

  • Noodle
  • ININ Purecloud
  • Glip/RingCentral
  • Cisco Spark
  • Redbooth
  • Unify Circuit
  • Altassian Hipchat

I developed a Request for Information (RFI) with 29 questions that focused on these items:

  • Pricing Models
  • Cloud and/or Premise deployment options
  • Messaging
  • Threaded Conversations
  • Meeting rooms
  • Video
  • Voice
  • Task Management
  • Integration approach and support
  • Development Environment


Many components are common to all vendors that participated:

  • Core Components
    • Real Time Messaging/Chat
    • Persistent Meeting Rooms
    • SearchTypical Real-Time components include
    • Text/IM
    • Video
    • Voice
  • Typical asynchronous components include:
    • Document storage and retrieval (i.e. integration with Box, DropBox, etc.)
  • Vendor Differences and other Considerations included:
    •  Pricing Models
    • Cloud/Premise Deployment Options
    • Integrations
    • Other Applications (i.e. Task Management)

Observations slide 1 - Dave Stein

Pricing slide 2 - Dave Stein

The common focus is based on synchronous messaging with some positioning their products as PaaS rather than "just" messaging applications. Voice is becoming an increasingly important component causing overlap with traditional UC products (even from the same vendor). Significant vendor investments are being made. The market is evolving rapidly in these regards.

I’ve also observed TV advertisements by some vendors positioning the offerings as mainstream tools for office use. I’m looking forward to the continued development of this market segment.


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